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Saudi Born, European Educated, Hong Kong situated fashion loving Editor and Fashion Director in the luxury publishing sector

Friday, October 5, 2012

Havaiana Wanderlust

Working in publishing is fun, challenging and creative. It is probably one of the few professions where I can utilize my law degree (writing) finance masters (business meetings) and my inherited obsession with DIY crafts (comes in handy for the old studded collars now and again).

So when my editor-in-chief informed me that our next issue of one of our magazines was to feature a sculpture made out of Havaianas flip flops I didn't bat an eyelid...until she told me that I was going to make it. 

And when 12 kilos of flip flops arrived courtesy of Electric Sekki my first reaction was to call my mum, the woman is a craft master: teddy bears, quilts, hats, sculptures, stained glass windows, ceramics, pottery....the list goes on. You name it and she's done it. But somehow I didn't think flip flop's were her forte so asked our Chief instead who showed me two very large weird and wonderful wooden sculptures and a box of nails. The rest as they say is history.

Here is a sneak peek!

All photos courtesy of the wonderful photographer Lucy McNally

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